Batch Bottle Summary

Batch & Bottle

— Iconic spirits & classic cocktails
 
 
 
 
Batch Bottle Summary2

Spirits from William Grant & Sons, including single malt scotch Glenfiddich, rose and cucumber gin Hendrick’s, unconventional blended scotch Monkey Shoulder, and Icelandic vodka Reyka turned into a brand new range of classic Manhattans, Martinis, Old Fashioneds and Cosmopolitans.


 
 
 
 
 
 
 
 
Batch Bottle Project 4 3

BOLD & EYE-CATCHING

A distinctive black glass bottle: elegant, elevated, and worlds away from the cans usually associated with pre-mixed cocktails.

 
 
 
 

ICON & COLOUR

The unmistakeable brand icon - Glenfiddich’s stag, Monkey Shoulder’s monkey trio, Hendrick’s H and the glacial Reyka drop - combined with the recognisable brand colours, allow Batch & Bottle's new equities to stand out, reinforced with the expertise and reputation of these established, iconic spirits.

 
 
 
 

A batch of gilded ampersands dance around the foiled cap of every bottle helps to amplify the defining feature of the brand name, and reinforce the story that each cocktail is a delicious collaboration between iconic spirit and master mixologist.

 
 
 
 
Batch Bottle Project Pair1
Batch Bottle Project Pair2

BRAND & RANGE

A way to tell the story of both the iconic spirit in the mix, and the new range itself - these designs champion known equities of each individual brand, whilst launching an entirely new cocktail collection to global markets.

 
 
 
 
 
 
 
 
Batch Bottle full screen

MIXED & MASTERED

Mixed by WG&S’s master distillers who have created the perfect serve for each individual cocktail recipe. Every bottle of these pre-batched cocktails brings out the very best of each spirit.

 
 
 
 
 
 
 
 
Batch Bottle Full screen 3
 
 
 
 
 
 

PROJECT INFORMATION

  +

CLIENT
William Grant & Sons


SECTOR
Beverages